Erik Surjan spent three years, from 2010 until 2013, working for the West Coast Institute of Training (WCIT). For this Australian company, he was a Marketing and Project Manager. Located in the metropolitan sector of Northern Perth, WCIT is a tertiary training provider. This institute offers skill-set training and vocational knowledge to students in the fields of commerce, technology, health, education, social sciences, trades, hospitality, and tourism. His leading job priorities included market segmentation, research, and analysis, data management, and database creation. He was tasked with media profiling and critical incident management reporting jobs.
Surjan was responsible for improving many key functions of the WCIT marketing division. He increased the efficiency of the database marketing programs, grew the international business sectors, projected recommendations based on specific feedback, and developed many relationship marketing programs. Knowing how to effectively manage people and resources was paramount to his success with the company. His prosperity was witnessed by the global market through the creation and completion of an international conference in 2010.
Developing and strengthening the international relationships that WCIT relies upon is one area where Surjan truly shined. This was especially true in the company’s education, tourism, and hospitality offerings. He is acknowledged for having a strike rate of one hundred percent for international award applications. Possibly his most significant contribution to WCIT was his ability to create and maintain new lead generations during his employment. Erik Surjan was personally responsible for generating more than five thousand new leads for the company in only three years.